Bhool Bhulaiyaa 2 is the new release of the week and with its release, the film has brought smiles to the faces of the exhibitors and as a whole to the film industry. A film from Bollywood needed a good opening as films are failing left and right. But BB 2 has stopped this downfall for a while as the film has taken a good opening on Friday (First Day) Morning shows.
BB 2 has opened to 30-32% occupancy in the morning shows as samples are coming in. In a few places, the opening is as high as 40-50% whereas in others it is as low as 10-15%. Overall a 30-35% occupancy is reported when all of India is considered. This is a fantastic start considering the film is getting a screening of 3200-3300 across India.
BB 2 will definitely see a jump as the day progresses. We expect the best occupancy to come in evening and night shows when family audiences will come out in numbers. The lead pair of Kiara Advani and Kartik Aaryan is garnering enough curiosity.
A double-digit opening is definitely on cards now. In fact, it can add a few more after that if everything goes well. The initial word of mouth from critics is somewhat mixed so far. But again critics' reports hardly matter for theatre-going audiences. It is the public review that matters and we hope that public reviews will come out positive for the film.
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All PR/Paid reviews cant save this dud... flop
ReplyDeleteExcuses excuses excuses. We hate excuses but Bollywood has only that:)
ReplyDeleteSo now Bollywood needs movie budget + Star Fees + PR Campaign + Promotions + day 1 collections
ReplyDeleteIMDb rating 2.0 hai bus shayand aur kam ho jaayengi
ReplyDeleteWe will only know after Monday's collection how the film will do. Could be a Hit, have to wait and see.
ReplyDeleteBut it won't do 100cr. Which Bollywood movies should be collecting as a minimum.
Movie is Good!! It perfectly delivers the entertainment that it promised. Don't fall for IMDB rating as people just blindly give rating which can't be trusted.
ReplyDelete